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ARAgency Management

Representation and Management of Career and Image

How can we help you?

About us

We are ARA.

More than an agency: we are a hub for career, connection, and culture.
We represent athletes with a focus on long-term relationships as a life project with ambition and purpose.

We believe talent is only the beginning.
What truly builds a career is vision, strategy, and values.

We work with seriousness, discretion, and impact.
In football, in image, in negotiations, with clarity, ethics, and excellence.

We are management. We are gallery. We are legacy.
We are ARA.

Career. Image. Culture in Motion.

Our Services

At ARAgency, we offer a complete range of services for athletes who want to turn talent into legacy.
Our approach combines transparency, culture, and strategy, ensuring that every athlete has strong representation both on and off the pitch.

  • Scouting

Observation and analysis to identify talents and guide their development.

  • Player Representation

Comprehensive career management, working on opportunities aligned with the athlete’s profile and potential

  • Strategic career planning

Definition of short, medium and long-term goals, aligning performance and personal goals.

  • Sports Contracts and Commercials Intermediations

  • Image and Reputation Management

Strategic negotiation between partners, clubs, brands and sponsors.

Developing a strong, trusted and respected public presence.

  • Personal Branding and Digital Presence

Consulting to create a unique identity to position the athlete as a brand, on and off the pitch.

Case Studies

Some projects carried out by ARA and partners.

Click on the images to open the projects

Cabelo Cremoso | Brahma

Jorginho was one of the players who had their hair dyed yellow and white, in reference to the Brahma brand drink

Sob Medida | Flapper

Partnership in a special moment: Family trip to J&C's wedding in Como, Italy

Europeo | Poste Italiane

Athlete Jorginho's participation in a commercial for Poste Italiane

Richarlison | One Hyperbarics

Partnership between Richarlison and OneHyperbarics

Best Deal Ever | Babbel Asia

Promotional campaign for the Babbel app, with Jorginho speaking 4 languages ​​in the script.

Brand ambassador project for one year, where Jorginho used his image to promote the brand.

Join the Hype | One Hyperbarics

About MayARA

From an early age, football was always present in her life. Not as a career on the pitch, but as a passion that took on new forms over time. In 2008, during summer vacations in Europe, between visits to clubs and hotels where she followed her father on his work, she began to understand that this universe went far beyond the game itself.

With a degree in Tourism, she began her professional career in a 5-star hotel, where she learned to appreciate every detail and deliver excellent service. However, shortly before the pandemic, she realized her path needed a new direction. It was then, in a conversation with her father, that she decided to fully immerse herself in football, this time behind the scenes, assisting in negotiations, overseeing transfers, and supporting the management of athletes already represented by the agency.

On a visit to England, a new door opened. In 2021, almost by chance, she helped produce a campaign for Jorginho, then a Chelsea player, and discovered a new fascination: sports marketing and image management. Since then, her perspective on football has changed. A FIFA and FA-licensed agent, her focus is now on empowering stories, building personal brands, and connecting athletes with opportunities on and off the pitch.

Contact Us

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Email

contact@aragencymanagement.com

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contact@aragencymanagement.com